A collaboration with Saatchi & Saatchi Fallon
to plan and discuss creative rollout for the launch of the Lexus ‘Amazing
in Motion’ international marketing campaign.
We were briefed on internal communication campaigns (in the form of email marketing and branded content). This also presented us with the opportunity to create 3d artwork of products from the Lexus research & development creative portfolio.
These projects were part of social media campaigns that we had delivered for members of the Saatchi & Saatchi Fallon strategic accounts team. The initial briefing of this project involved meeting their team at their Tokyo offices.